Get your podcasts transcribed to give that much needed boost to your website’s search engine rankings
This is not a post intended just to convince clients that they should get their podcasts or interviews transcribed. As we have said time and again on this blog, many people just don’t realize the power of podcast transcription, and are missing out on one of its biggest advantages, that is SEO or in its long version, Search Engine Optimization. I think everybody knows about search engine crawlers, spiders or bots as they’re called, little programs that crawl the internet for websites, which look at the content of that website and then rank them on their respective search engines accordingly.
These crawlers don’t see any fancy graphics, they don’t see any rollover buttons with cool effects, they don’t see videos or hear your interviews. All they can see is code, words, content, that is it. They examine how clean the website’s code is, how relevant and good the content is, how often is that content changed etc. Now, if you record a 30 minute podcast, and put 5 or 6 lines as the show notes, how much relevance do you think that is going to hold for the crawlers? NONE.
This is where podcast transcription comes in. Not only is it useful for your listeners, the ones who maybe missed your last show, and probably don’t have time to sit and listen through it, maybe they want to get to a specific part sooner, a transcript comes handy here. But more importantly, podcast transcripts boost your website’s rankings, because that’s a lot of content updated regularly on your website, which is relevant to your area of expertise, which your website is all about. Since podcasts are usually clean sounding files, you can get this simple job done for a mere $0.90 per minute of audio with a reliable transcription service like ScriptoSphere, and in turn reap the benefits of higher rankings = more traffic = more business.
Our rates for podcast transcription
Upload your podcast audio for transcription
Email us for a quote or further details: service@scriptosphere.com
ScriptoSphere Audio Transcription Services